Which integrations are included in each tier?

All tiers support Amazon US/EU/UK/Asia/ME and Shopify. Growth and Scale include WhatsApp, Instagram, Facebook Messenger, and mobile SDK. Email marketing is included in Growth and Scale; SMS available on Scale.

How is my data secured?

We use end-to-end encryption, SOC 2 Type II compliance, and regular third-party security audits. Your marketplace credentials never leave our secure vault. All data is encrypted in transit and at rest.

How does the AI-to-human handoff work?

Hilal AI generates recommendations and automation strategies with 100% transparency. You approve every decision before execution. We log every change, so you can always rollback. For chatbot, AI drafts responses; you can edit before sending.

What are Product Research credits and Deep Search?

Credits represent product research iterations. Each research counts as 1 credit. Deep Search (Growth+) runs multiple refined searches automatically, converging on a profitable shortlist in 48 hours. Scale tier includes 10 Deep Search iterations per research.

Can I cancel anytime?

Yes. No long-term contracts. Cancel immediately, and you'll keep access through the end of your current billing period.

What are marketplace limits?

Starter: 1 marketplace. Growth: up to 5 marketplaces across Amazon regions, Shopify, etc. Scale: unlimited marketplaces and accounts. Enterprise: custom limits negotiated for your organization.

Simple, Transparent Pricing

14-day free trial. No credit card required. Full feature access. Cancel anytime.

Complete Feature Comparison

See everything included in each tier

Feature

Starter

Growth

Scale

Enterprise

INVENTORY

SKU Catalog

Core product catalog tracked in the system

250 SKUs

2,500 SKUs

10,000 SKUs

Unlimited

Marketplaces Connected

Amazon regions + Shopify consolidated view

1 marketplace

3 marketplaces

10 marketplaces

Unlimited

Stock Levels & Alerts

Live on-hand stock and low-stock thresholds

Included

Aging Inventory Report

Identify slow-moving stock at risk of fees

—

Included

FORECASTING

Demand Forecast Runs

AI-generated demand predictions per SKU

50 runs/mo

500 runs/mo

5,000 runs/mo

Unlimited

Custom Forecast Settings

Safety stock, seasonality, lead-time buffers

Defaults only

Full access

Reorder Recommendations

Convert forecast to actionable PO

Read-only

Read & approve

VENDORS & LEAD TIMES

Vendor Records

Supplier profiles with contact & terms

5 vendors

25 vendors

100 vendors

Unlimited

Vendor Performance Scorecard

On-time rate, lead-time variance, defects

—

Included

Lead-Time Alerts

Rules flagging lead times trending beyond variance

10 alerts

100 alerts

500 alerts

Unlimited

ORDERS & SHIPMENTS

Purchase Orders Monthly

Creation, management, approval, cancellation

~1,000 orders/mo

~10,000 orders/mo

~50,000 orders/mo

Custom / unlimited

FBA Inbound Shipments

Shipment plan creation and tracking

~20 shipments/mo

~100 shipments/mo

~500 shipments/mo

Custom / unlimited

Order & Shipment Tracking

Real-time status tracking

Included

FEE CALCULATOR

Single-ASIN Fee Calculation

FBA profit calculation per SKU

25 calculations/mo

250 calculations/mo

1,000 calculations/mo

Unlimited

Bulk Fee Calculator

Batch processing via CSV upload

—

5 runs/mo (up to 500 SKUs)

25 runs/mo

Unlimited

DASHBOARD

Customizable Widgets

Build your own dashboard layout

3 widgets

10 widgets

Unlimited

Real-Time Analytics

Live data refresh vs. daily batch

—

Included

Quick Actions Panel

Shortcuts for common tasks

Included

ADVERTISING

Active Campaigns

PPC campaign creation & management

3 campaigns

25 campaigns

100 campaigns

Unlimited

Keyword Tracking

Keywords within campaigns

100 keywords

1,000 keywords

5,000 keywords

Unlimited

Ads Optimization

Marginal-profit bidding, flywheel, automation

Waste audit only

Full automation + flywheel

Full + agency tools, white-label reports

Enterprise custom

Performance Reports

Campaign analytics & export

Included

EMAIL AUTOMATION

Active Email Sequences

Post-purchase, follow-up, re-engagement

2 sequences

10 sequences

50 sequences

Unlimited

Email Templates

Reusable templates per sequence

5 templates

25 templates

Unlimited

Emails Sent Monthly

Automated email volume limit

1,000/mo

5,000/mo

25,000/mo

Custom

ANALYTICS & REPORTING

Amazon Analytics Reports

Sales & traffic dashboards

Basic view

Full access

Scheduled Reports

Auto-generated recurring reports

—

5 reports

25 reports

Unlimited

AI Analytics Chat

Natural-language queries over your data

Included

REVIEWS & REPUTATION

Customer Reviews Access

Read, flag, export reviews

Included

AI Review Reply Drafts

AI-drafted responses to reviews

20 drafts/mo

200 drafts/mo

1,000 drafts/mo

Custom

Review Request Automation

Post-purchase review request emails

100 requests/mo

1,000 requests/mo

10,000 requests/mo

Unlimited

ORGANIZATION SETTINGS

Team Seats

User accounts on the account

1 seat

5 seats

20 seats

Unlimited

Custom Role Permissions

Create custom roles beyond built-in

Built-in only

3 custom roles

15 custom roles

Unlimited

Third-Party Integrations

Accounting, shipping, other platforms

1 integration

5 integrations

15 integrations

Unlimited

Integration Sync Logs

Sync history and debug logs retention

7-day retention

30-day retention

90-day retention

Custom retention

AI CREDITS

Monthly AI Credit Pool

Shared pool: forecasts, reviews, emails, reports, risk analysis

100 credits/mo

1,000 credits/mo

5,000 credits/mo

Custom negotiated

CHATBOT & OMNICHANNEL

Customer Chatbot Conversations

Monthly volume across all channels

500 conversations/mo

5,000 conversations/mo (omnichannel)

Unlimited conversations

Custom

Chatbot Channels

Widget, WhatsApp, Instagram, Messenger, mobile

Widget only

Omnichannel

All channels

Custom

Internal Knowledge Bot

Department knowledge base on secure vector DB

—

1 department

Unlimited departments

Custom

PRODUCT RESEARCH

Monthly Research Credits

Each research iteration = 1 credit

10 credits/mo

50 credits/mo + Deep Search

Unlimited + Deep Search (10 iterations)

Custom

SellerScore™ Scoring

AI product scoring (6 weighted sub-scores)

Included

Deep Search

Autonomous iterative research loop

—

Included

Included (10 iterations)

Custom

PRICING AUTOMATION

Dynamic Repricing

Auto-adjust prices by market, competitor, inventory

—

Included

Buy Box Protection

Margin guards + competitive repricing

—

Coming soon

SUPPORT & SUCCESS

Support Tier

Email, chat, phone access

Standard

Priority

Priority + dedicated onboarding

Dedicated account manager

Trial Period

Full feature access, no credit card

14 days

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Frequently Asked Questions

Everything you need to know about Hilal pricing and features.

14 days. Full feature access. No credit card required. Cancel anytime.